Chinese language social media app RedNote has skyrocketed to the highest of Apple’s app retailer, underscoring considerations that TikTok will quickly be successfully banned within the U.S.
RedNote, or Xiaohongshu, because it’s identified in China, is the No. 1 free app on the Apple app retailer as of Monday, adopted by TikTok’s photo-sharing Lemon8 app and OpenAI’s ChatGPT.
Many TikTok creators are rushing to find alternatives the place they will proceed posting movies whereas ready to see what occurs with TikTok, which faces a possible Jan. 19 ban within the U.S. The Supreme Courtroom held oral arguments final week in regards to the April regulation setting the stage for a ban, and appeared to facet extra favorably with the U.S. government’s arguments that ByteDance’s possession of TikTok poses a nationwide safety danger.
Attorneys representing TikTok and creators argued that the regulation violates the free-speech protections of tens of millions of its U.S. customers.
If the Supreme Courtroom upholds the regulation, third-party service suppliers corresponding to Apple and Google will likely be penalized for supporting TikTok, thus successfully banning the app within the U.S. It is unclear whether or not President-elect Donald Trump, who takes workplace on Jan. 20, would select to implement the regulation.
Some TikTok creators are enacting contingency plans by migrating to RedNote.
One content material creator, who goes by the username allieusyaps, mentioned in a post Monday that whereas “it is OK” that TikTok could possibly be banned within the U.S., he and different TikTok creators “aren’t going again to Instagram and Fb,” as a result of they joined RedNote.
“Look I won’t have a job within the subsequent week, however we about to study Mandarin child!” the person wrote.
One other TikTok creator named Krystan Walmsley posted a brief video educating folks find out how to arrange and adorn their RedNote accounts.
“This app is so cute and it is plenty of enjoyable to date,” Walmsley mentioned.
RedNote, primarily based in Shanghai, was based in 2013, and has more and more challenged Alibaba and Douyin, ByteDance’s model of TikTok in China, in e-commerce and social media. It had about 300 million month-to-month lively customers as of July 2024, in line with a report by the South China Morning Publish.
RedNote was valued at $17 billion after elevating funding in July from buyers corresponding to Boyu Capital and HongShan Capital Group, previously Sequoia Capital’s Chinese language funding arm, in line with PitchBook. It is raised over $900 million in complete funding and has greater than 2,000 workers, PitchBook mentioned.
Representatives from RedNote and TikTok did not instantly reply to requests for remark.
Watch: TikTok viewed as “Chinese eyes and ears in Western society.”
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