STORY: Audio streaming large Spotify’s royalty funds to artists from Nigeria and South Africa spiked to round $59 million final 12 months as performers rode a wave of rising curiosity in music from the continent.
The Swedish firm paid out some $10 billion in royalties worldwide in 2024.
And whereas Africa represents solely a small a part of its providing, curiosity in African artists has ballooned, buoyed partly by internationally acknowledged acts like South African singer Tyla and Nigeria’s Burna Boy.
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Round 250 million user-created playlists now function a minimum of one Nigerian artist, and 220 million comprise a South African, Spotify mentioned on Thursday.
Nigerian artists obtained over $38 million in royalties final 12 months, greater than double from 2023.
Royalties for South African performers reached $21 million, up 54% year-on-year.
A lot of the curiosity comes from outdoors their house markets.
Nigerian artists noticed a 49% improve in export development over the previous three years whereas South Africa noticed export development of 104%.
The variety of Nigerian artists incomes over $6,500 doubled year-on 12 months and has tripled since 2022.
In South Africa, the variety of these incomes between $5,000 and $26,000 doubled over the previous three years.
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