The rise of Tesla Inc‘s (NASDAQ:TSLA) Cybertruck gross sales within the U.S. final yr weighed closely upon the corporate’s different luxurious choices together with the Mannequin S sedan and the Mannequin X SUV, in line with current knowledge from automotive analysis agency Kelley Blue Guide.
What Occurred: Tesla offered 12,991 Cybertrucks within the fourth quarter of 2024 within the U.S. and 38,965 in the entire yr, the information confirmed. Tesla began delivering the Cybertruck in late November 2023, making 2024 the primary complete yr of the car’s deliveries.
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Nevertheless, whereas the corporate scaled Cybertruck deliveries, its Mannequin S and X gross sales took a serious hit. Whereas Mannequin S gross sales dropped 31% to 12,426 items final yr, Mannequin X gross sales dropped 20% to 19,855 items.
In reality, the corporate cumulatively offered simply 32,281 Mannequin S and X, or fewer items than the Cybertruck.
Tesla’s general deliveries within the U.S. dropped by 5.6% year-on-year in 2024 to 633,762 items, spurring its world supply decline. Gross sales declined throughout the corporate’s lineup of Mannequin 3, X, Y, and S, as per the information.
Tesla doesn’t present car supply knowledge by geography, leaving us to depend on third events for the aim.
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Why It Issues: Regardless of the year-on-year drop in general gross sales, Tesla’s Mannequin Y SUV retained its place because the best-selling EV within the U.S., adopted by the Mannequin 3 sedan. Ford’s Mustang Mach-E took third place within the best-selling EVs listicle, adopted by the Hyundai Ioniq 5 in fourth place.
Tesla reported its first fall in global annual vehicle deliveries earlier this month. The corporate delivered 1,789,226 autos in 2024, 1.1% lower than the 1,808,581 deliveries reported for 2023.
Nevertheless, the corporate continues to be the best-selling EV model within the U.S. by an enormous margin, adopted by Ford who offered simply 97,865 EVs final yr.
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